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管夹的分类

< class='newsInfoWrap'>< class='leftInfo'>发表时间:2019-03-30 00:00 < class='line1'> < class='richContent richContent0'>

快消食品行业是典型快速消费品行业,主要依靠较快的周转和消费者的重复购买及消费来扩大规模和营业收入。随着现代化水平不断提升以及人们的生活节奏加快,这一行业也在持续增长。
  城镇化发展步伐加快,快消食品市场爆发式增长。
  中国政府将“深度城镇化”列入了未来十年的政策目标。目前,中国的城镇化率为51%。假设到2020年中国的城镇化率达到60%,那么将有1.2亿新增人口在城市工作生活。据调查,城市人均食品及饮料消费是农村2.5倍,并且从1985年以来,差距一直在持续扩大。假设这一趋势延续,那么到2020年,城市居民食品消费总量将增长85%至7万亿人民币。人口分布的变化将为食品及饮料公司创造出巨大的潜在市场。
  预计城镇化率越高,品牌快消食品将越受到消费者的青睐。美国、日本和大洋洲的城镇化率都在70%以上(即比中国高约20个百分点),而他们的人均快消食品消费是中国的10-20倍。毫无疑问,随着城市居民对快消食品的需求大幅提升,品牌公司将比普通公司受益更大。即使在人均GDP与中国处于同一水平的(例如俄罗斯、巴西和墨西哥),他们的人均快消食品消费也是中国的3-8倍。这说明中国的快消食品行业仍处于发展初期阶段,未来仍有很大的增长空间。预计,未来十年,快消食品行业的增速将超过整体GDP增速。
  在GDP增长放缓阶段,快消食品行业具有较强的防御性,快消食品仅占家庭支出中的很小一部分,也是基本的消费品。在经济下滑周期中,他们具有很高的防御性。对比1999年1季度至2012年2季度之间的食品行业收入、饮料行业收入、GDP增速和CPI数据,可以看到,食品及饮料行业一直保持着10%以上的增速。
  快消食品发展趋势如此见好,食品机械能否分一杯羹。
  消费者平时在货架上所看到的待售食品,绝大部分是经过工厂的严格加工,再包装成型,经过运输到消费者手中,加工的环节都离不开与食品机械设备的亲密接触。食品与食品机械的发展相辅相成,尤其是在现代化工业大发展的背景下,越来越多食品机械投入到食品加工中。另外,人力成本的提高,也使得食品加工企业选择机器生产,这样不仅成本得到了有效控制,效率也提高了。
  快消食品良好的发展趋势,无不见证着食品行业的“不朽传奇”,食品机械作为食品行业的重要组成部分,直接服务于食品。据了解,2006年我国食品机械行业的市场规模达到72亿元,2007年达到85亿元,同比增长18.1%,2008年达到97亿元,同比增长14.1%,2009年达到113亿元,同比增长16.5%,2010年达到136亿元,同比增长20.4%。在“十二五”我国食品机械行业的市场规模将会继续保持高速增长的趋势,预计到2015年该市场规模将会达到398亿元。
  不过,就长远发展来看,食品机械行业不能倚靠良好的市场沾沾自喜,而要靠自身的实力站稳市场。据了解,我国食品机械行业与发达存在较大的差距,随着中国市场的开放,越来越多的国外品牌凭借强大的经济实力和技术力量强势来袭,国内企业若无忧患意识,或将在市场竞争中被淘汰,只有通过技术创新,不断提高企业产品竞争力,才能“如鱼得水”。


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